Get to know me
about me
With over 15 years of experience as a Product Designer, I specialize in UX, web, mobile, and motion design. I have collaborated with global brands such as AT&T, Fidelity, Apple, Nike, Expedia, and the NBA.
By blending Psychology and Behavioral Science with intuitive, modern design, I transform concepts into compelling visual experiences.
My career journey
expedia
Senior UX Designer
As a Senior UX Designer at Expedia, I created wireframes to visualize and communicate the structure of our digital products early in the design process. I developed detailed customer journey maps to understand and improve the user experience at each touchpoint. Additionally, I designed intuitive and engaging user interfaces and built interactive prototypes to test and refine our designs before final development.
HD Supply
Senior ux designer/Developer
As a Senior UX Designer and Front-end Developer, I created wireframes and prototypes to visualize and test the layout and functionality of our e-commerce application. I developed comprehensive journey maps to ensure a seamless and intuitive user experience from product discovery to checkout. Additionally, I designed engaging user interfaces and implement them using front-end technologies, ensuring the application is both visually appealing and highly functional.
Sportech
senior Ux Designer
As a Senior UX Designer and Front-end Developer, I create detailed wireframes and prototypes to visualize and test the user interface for our e-commerce gaming application. I mapped out the user journey to ensure an engaging and seamless experience across both web and kiosk platforms. Additionally, I designed the UI and implement front-end code to deliver a visually appealing and highly functional gaming experience.
AT&T
senior ux designer
As a Senior UX Designer, I created wireframes and prototypes to visualize and test the functionality and flow of our web and mobile e-commerce applications. I mapped user journeys to ensure a seamless and intuitive shopping experience, incorporating motion design elements to enhance user engagement. Additionally, I developed and refined the information architecture and UI design, ensuring the final product is both user-friendly and visually appealing.
NBA
senior ux designer
As a Senior UX Designer for the NBA and their team websites, I created wireframes to outline the structure of new web pages and developed interactive prototypes to test design concepts with stakeholders. I mapped user journeys to ensure an intuitive and seamless user experience, making it easy for fans to navigate team information, game schedules, and ticket purchases. Additionally, I designed high-fidelity user interfaces that are visually appealing and functional, aligning with the NBA’s brand guidelines and enhancing the overall fan engagement online.